Super Bowl week in Indianapolis, Indiana was an exciting time for the Music for All (MFA) staff. The MFA office is headquartered in the heart of downtown Indianapolis, placing staff just a block away from the Super Bowl festivities. Music for All is proud to be headquartered in Indianapolis, alongside our partners Drum Corps International and the Percussive Arts Society.
Indianapolis is no stranger to national and world championships. Lucas Oil Stadium has hosted many championship events, including MFA’s Bands of America Grand National Championships and Indianapolis Super Regional Championship as well as several other musical events, including the Indiana State Marching Band Finals and the Drum Corps International World Championships. Lucas Oil Stadium is the only professional stadium designed specifically with marching performance events, like Grand National Championships and DCI’s World Championships, in mind.
Music for All staff are always looking for ways to improve our patrons’ experience at events, and with an event as large and complex as the Super Bowl right in town, the opportunities for brainstorming and idea gathering were endless.
Music for All staff members not only observed Super Bowl festivities, but a couple had the chance to experience the Super Bowl from a behind-the-scenes, volunteer perspective. We're proud of our own staff volunteers. Music for All's own Natalie Mince and Laura Blake were official volunteers during the event.
Natalie Mince, Music for All’s Director of Events, was a member of the Super Bowl Equipment, Logistics and Warehousing Committee, a committee she has been involved with since January 2011. The purpose of this committee was to determine the need for storage and warehousing facilities for the large number of items being brought into town for the Super Bowl. This committee did not have responsibilities on site, but Mince wanted to be actively involved in the Super Bowl events so she also became a “Fans First” Supervisor.
“Fans First” was a new program implemented by the NFL, and the Super Bowl in Indianapolis was the pilot event for this program. Mince says “Fans First” volunteers were stationed on busy streets downtown and surrounding the Stadium to help answer questions, direct guests to the appropriate gates and keep an eye on crowd levels. As a Supervisor, Mince managed a team of volunteers and was in communication with a manager stationed inside the Stadium, to ensure things outside the building were running smoothly.
“I really enjoyed being a part of an event that showcased the entire city, not just the event itself,” Mince says. “The Host Committee did a fantastic job of building excitement for the local crowd in addition to the visitors. Seeing the Super Bowl transform our entire city was exciting, and the wide-range of activities was really phenomenal.”
Through her volunteer experience, Mince had a chance to interact with both the local community and out-of-town visitors as they experienced the event.
“Downtown felt alive, and the number of locals who visited the Super Bowl Village and other downtown activities prior to most of the visitors arriving to Indianapolis was really amazing,” Mince says. “There was a sense of pride in our community, and everyone I spoke with was so happy and complimentary of Indianapolis. I enjoyed just being a part of the Super Bowl experience, and having a hand in contributing to something on such a large scale.”
As Director of Events for Music for All, Mince was also observing and thinking about the Super Bowl from an event production and volunteer coordination perspective. She was impressed with the use of technology in order to keep volunteers informed throughout their shifts. Mince received multiple text messages throughout the weekend alerting her of the weather, road closures, crowd sizes in Super Bowl Village and other important tips. Visitors could also sign up for text message alerts as well.
“The texts were very helpful and allowed me to be ‘in the know’ even when I was not on shift,” Mince says.
Mince also observed the Host Committee very closely; studying their processes and thinking about ways MFA could improve its volunteer management program.
“I thought the Host Committee did an excellent job of making tweaks throughout the week to improve the visitor experience,” Mince says. “When Friday was jam packed in Super Bowl Village, changes were quickly implemented on Saturday to improve foot traffic and prevent bottlenecking. The Super Service online training that was required by every volunteer was a really great tool that got everyone on the same page about basic customer service and extending Hoosier Hospitality to everyone we come in contact with. The fact that 8,000+ people were trained in customer service prior to an event was pretty impressive.”
Mince also took away ideas about volunteer uniforms and other volunteer perks, the usage of signage and banners, and ways to use Georgia Street as an auxiliary event area during Music for All events.
Laura Blake, Music for All’s Senior Event Coordinator, volunteered as well and worked Low and Medium Intensity volunteer positions at the NFL Experience at the Indiana Convention Center. Low Intensity work involved having patrons sign liability waivers and giving them wristbands that allowed them to play games. Blake also answered patrons’ questions.
“Medium Intensity was amazing!” Blake says. “I worked in the kid zone area. I worked a game where kids could hike or throw a ball through NFL player cut outs. I've never been so tired and had so much fun…watching tiny kids throw the ball and get so excited when they made it!”
Similar to Mince, Blake was very impressed with the production and volunteer coordination aspects she witnessed while volunteering. She felt volunteer uniform and credential pick up were exceptionally smooth.
“Thousands of people were coming through, and they had minor snags, but the stations they had made sense,” Blake says. “I enjoyed the daily newsletter, which I thought was a unique thing that sort of helped keep the event on your mind even if you weren't working that day.”
Blake was impressed with the online volunteer training, the perks provided to volunteers and the logistics on site. She also gained ideas that apply well to her work at Music for All.
“Getting to see a world class event in our city was amazing. It also made me feel good about what we do. We aren't so far off the mark with our [MFA’s] volunteer program,” Blake says. “I learned a lot and had a great time.”
“I am really honored to have been a part of the Super Bowl, and I'm so proud of Indianapolis and the Host Committee,” Mince says.
To learn more and place your order by February 10, 2012, click here.
Deadline: February 24, 2012
The William D. Revelli Scholarship was established in 1993 in honor of the late Dr. Revelli, for his contributions to music education. This $1,000, one-time scholarship honors a graduating senior who is performing at the 2012 Music for All National Festival and is nominated by his or her director. Recipients must intend to pursue a degree in music education. The scholarship will be awarded during the banquet at the National Festival in Indianapolis on March 17, 2012.
Click here to learn more and complete your application. Completed applications are due February 24, 2012.
Impact, Music for All’s annual report and resource for education, advocacy and performance information for fiscal year 2011 (March 1, 2010 - February 28, 2011), is now available for download here.
As the current fiscal year comes to a close, Music for All has much for which we can be thankful. Most of all, we are thankful for friends and supporters like you who embrace and support our mission to create, provide and expand positively life-changing experiences through music for all.
In 2011, we took Music for All, Bands of America and Orchestra America programs to 11 states and drew participants from 30 other states and three foreign countries. Almost 3,000 students and teachers participated in the Music for All Summer Symposium and Music for All National Festival, and another 70,000+ students participated in Bands of America events before more than a quarter million fans, families and supporters. We provided counsel as well as access to our advocacy tools and resources for hundreds of teachers, parents and students who saw their access and opportunities to participate in music education and performance threatened by educational budget cuts.
We know that you believe in our ideals and programs, and we ask and hope we can continue to have, deserve and count on your support. As we approach the end of the year (February 29, 2012), Music for All has reached 97% of our fundraising goal, and we need your help to continue to strengthen our programs and educational experiences. A gift from you will give us the significant boost we need to reach our goal of influencing students and educators through our programs and providing Positively Life-Changing experiences through music for all. More importantly, your gift provides leadership and inspires others – individuals, corporations and foundations alike – to join in and support our cause.
Support you provide now will help ensure that we can continue to serve at a high level and execute key objectives for 2012 and beyond. To donate to Music for All, donate online, or send your donation to:
Thank you for supporting Music for All’s positively life-changing programs and experiences!
Previously, the Mid-Atlantic Regional Championship was tentatively listed for October 20, 2012 and the site was to be determined. This week, Towson University (MD) was set as a tentative site for the Mid-Atlantic Regional Championship. Also note: the date of this Regional has changed from October 20 to October 27, 2012.
(*MFA is continuing to pursue other high profile stadiums in the area. For more information, contact Travis Tester, Manager of Participant Relations, 800.848.2263.)
Join Music for All's own President and CEO Eric Martin tomorrow, Friday, January 20, 2012 for SupportMusic Coalition's Webcast and Teleconference! Here are the details:
SupportMusic Coalition Webcast and Teleconference 'Live' from The NAMM Show, Anaheim Hilton, Level 2, California Pavilion
FRIDAY, JANUARY 20, 2012
2 PM Pacific Standard Time
3 PM Mountain Standard Time
4 PM Central Standard Time
5 PM Eastern Standard Time
To Access Webcast: http://www.nammfoundation.org/supportmusic-coalition-webcast-ns12
1. United States: 1 866 740 1260 code: 2000600#
2. All International Callers dial +1 303 248 0285 code: 2000600#
Click here for international time and date
2:00 PM: Welcome & Introduction - Mary Luehrsen, Director, Public Affairs and Government Relations, NAMM, Executive Director, NAMM Foundation
SupportMusic Coalition Updates
- Welcome New Affiliates
2:10 PM: Panel Discussion Theme: "I Feel Good: Celebrities Advocate for Music Education," featuring guest speakers:
Deanna Brown Thomas, The Brown Family Children Foundation President: www.jamesbrownfamilyfdn.org/site
Bernie Williams, Author, Musician, Former Major League Baseball Outfielder: www.bernie51.com
Bootsy Collins, American Funk Bassist, Singer, and Songwriter: www.bootsycollins.com
Phil Collen, Co-lead Guitarist & Backing Vocalist for English Rock Band Def Leppard: www.philcollenpc1.com/
2:40 PM: SBO Award Presentation: The Don Johnson Music Industry Service Award - Presented to Keith Mardak, Chairman and CEO, Hal Leonard by Sidney Davis, Group Publisher, Symphony Publishing
2:45 PM: ISME Award Presentation: The ISME Global Sonar Award - Presented to NAMM and Joe Lamond by Graham Welch, President, International Society for Music Education and Stanley Jordan, Guitarist, Composer and Clinician
2:59 PM: Closing Remarks
3:00 PM: Teleconference/Webcast ends
3:01-4 PM: Reception
Join the SupportMusic Coalition!
Hear NAMM members and industry leaders Rick Young and Steve West share why they participate - and why you should too!
Kettering Fairmont High School was confirmed this week as the venue for the Kettering, Ohio Regional Championship on September 29, 2012.
To view the 2012 full fall schedule, click here.
Check back often for additional 2012 fall schedule updates and information.
Marching Band Division at the Music for All Summer Symposium at Ball State University June 25-30
Brought to you by Center X Productions and staffed by Dynamic Marching
Although 2012 has just begun, before we know it, it will be March and band directors all over the country will be starting to think ahead to the marching band season. Despite being in the middle of the busiest time of year for concert band festivals and competitions, by March most directors are taking care of important long-range planning such as hiring staff members, choosing music arrangers and/or composers, and choosing drill writers. In addition, this is a very important time of year for choosing drum majors and potential sections leaders for the upcoming summer and fall season. Soon after drum majors are chosen, band directors typically sign up these students for camps, such as the very successful drum major academies put on by the late, great George Parks. At a well-run drum major camp, students learn important lessons in conducting, musicianship, and leadership. Hopefully, after returning from camp these highly-motivated drum majors are able to put their lessons to work to help the band directors and staff members to achieve a successful season.
What about the section leaders? Band directors should take the same steps toward nurturing and training these students as they do with their drum majors!
Where can you send your marching band section leaders to learn music ensemble fundamentals from the director of the 2005, 2009 and 2010 Grand National Champion marching band?
Where can you send your marching band section leaders to learn marching fundamentals from the author and producer of the critically-acclaimed Dynamic Marching DVD series?
Where can you send your marching band section leaders to learn section-specific fundamentals with individualized instruction from current teachers at literally the top band programs in the country? (Our staff comes from Avon High School (IN), Carmel High School (IN), Center Grove High School (IN), Pomona High School (CO), Murietta Valley High School (CA), and McEachern High School (GA)!)
How can you guarantee that in one week your section leaders will learn the most current and educationally-sound fundamentals and bring back these concepts to YOUR program?
The Music for All Summer Symposium Marching Band is exactly the kind of place. Band directors will see immediate and measurable gains when these students return home.
In addition, these students get to perform with the Carolina Crown Dum and Bugle Corps in front of a packed stadium full of cheering DCI fans.
As a director attending camp, YOU can be in the rehearsal rooms and on the football field where these nationally-renowned teachers and instructors teach your kids! Even if you don't bring your kids, the experience for band directors is unbelievable.
By Jeff Young, MFA Summer Symposium Marching Band Division Coordinator